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More food products to carry country of origin labels but better rules needed

Friday December 2nd

The Australian Made, Australian Grown Campaign (AMAG) welcomes the Federal Government's move to improve country of origin labelling (CoOL) for food products but believes it doesn't go far enough.   The government, in its response to the Blewett Review of Food Labelling Law and Policy, has agreed with the Review's recommendation that Australia's existing CoOL requirements for food be extended to cover all primary food products for retail sale.   At present, pork, seafood and fresh fruit and vegetables must be labelled with their countr...

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Research shows that 65% of Australian shoppers have a strong preference for buying locally made products and produce - but many find it difficult to identify truly Australian goods. The Australian Made, Australian Grown logo is recognised by 94% of local shoppers and trusted over any other Australian identifier by 85% of shoppers, making it the obvious choice for businesses who want to communicate effectively with the hundreds of thousands of consumers who are looking for Australian goods. Find out more

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The Australian Made, Australian Grown logo is Australia's most trusted and recognised symbol for goods that are made or grown here.It is a registered certification trademark and can only be used on products that are registered with the not-for-profit Australian Made, Australian Grown Campaign (AMAG) and which meet the criteria set out in the Trade Practices Act 1974 and AMAG's own and more stringent Code of Practice. The logo must always be used with one of three descriptors.
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