The City of Melton joins the Australian Made Campaign in support of local business
Monday, September 15, 2014
Melton City Council has joined the Australian Made Campaign, to support local industry and jobs.
Melton City Council will be working with the Australian Made Campaign to help promote ‘Buy Local’ initiatives and facilitate access to the Australian Made, Australian Grown logo – Australia’s registered country-of-origin certification trade mark.
“By assisting businesses with the marketing of their products and generating awareness around the benefits and ease of buying locally, we can build capacity and stimulate reinvestment back into the local community,” Melton City Council Mayor, Bob Turner, said.
“Our partnership with the Australian Made Campaign will build on the economic development work Melton City Council is already carrying out, to help increase business growth, investment attraction and employment opportunities.”
Other related initiatives include the soon-to-be launched Business Prospectus, which will highlight learning and growth opportunities for new and existing businesses in the municipality.
Australian Made Campaign Chief Executive, Ian Harrison, welcomed Melton City Council onboard, and congratulated the Council on its role in advocating for and supporting local manufacturing.
“Melton’s manufacturers, the retailers that stock their products and the wider community will all benefit from this initiative,” Mr Harrison said.
More than 2000 businesses are currently registered to use the Australian Made, Australian Grown certification trade mark, which is administered and promoted by the not-for-profit Australian Made Campaign, and can be found on more than 15,000 products sold here and around the world.
Information on how to leverage local branding is available on the City of Melton website, www.melton.vic.gov.au
To register your business or Council with the Australian Made Campaign, visit www.australianmade.com.au