I want to buy Australian. I'm looking for...

The benefits

The benefits

Australians prefer to buy Australian. By aligning your business and products with Australia's most trusted and recognised country-of-origin symbol, you can leverage a powerful collecting marketing effort that spans countless markets and media channels.

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Become a licensee

Get the Australian advantage. Become an Australian Made licensee and market your Aussie products as 'genuine' with the Australian Made, Australian Grown logo.

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  • Senator Kim Carr - former Minister for Innovation, Industry, Science and Research
    I am pleased that the Australian Made logo remains as trusted and widely recognised among Australian consumers as it ever has been. Australians are embracing the logo like never before.
  • Gerry Harvey - Executive Chairman of Harvey Norman Holdings
    The AMAG logo is trusted, recognised and it works. It plays a key role in our promotion of the great range of locally made furniture and bedding products we stock. It helps us sell products, it is as simple as that.
  • Gerry Tidd - Executive Vice President Corporate Affairs, BlueScope Steel
    The iconic Australian Made symbol gives our products greater recognition and respect in both domestic and international markets. Being Australian made is our competitive advantage.
  • Mark Ryan - CEO & Managing Director, Tassal Group
    For Tassal, promoting our salmon as Australian using the logo is a very obvious step and a useful tool for consumers.
Using the logo

Using the logo

It is a registered certification trademark and can only be used on products that are registered with the not-for-profit Australian Made

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Export - Australia’s global product symbol

Export - Australia’s global product symbol

The Australian Made, Australian Grown logo has been used in export markets ever since its inception in 1986. A snapshot of the licensee database in 2011 showed that 44% of the (then) 1700 licensees exported and used the logo.

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Merchandise

Use the Australian Made, Australian Grown logo proudly and boldly on your products. A wide range of merchandise is available.

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Merchandise
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