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Australian Forestry Standard becomes an Australian Made Campaign Associate

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Australian Made Campaign Chief Executive to step down
Australian Made Campaign Chief Executive to step down

(28/05/2018 )

The Australian Made Campaign’s Chief Executive, Ian Harrison, has announced he is stepping down at the end of July this year, after 14 years at the helm of the organisation responsible for promoting and administering the nation’s iconic green-and-gold Australian Made, Australian Grown logo.

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Australian Forestry Standard becomes an Australian Made Campaign Associate

Australian Forestry Standard Limited (AFS) has become a Campaign Associate of the Australian Made Campaign (AMCL), further reinforcing their commitment to promoting locally sourced, sustainable forests along with wood and paper products.

AFS owns and manages the Australian Forest Certification Scheme. It was established in 2002 to encourage the sustainable management of Australia’s plantation and native forests.

AFS Chief Executive Officer, Simon Dorries, said he looks forward to using the relationship with the Australian Made logo to help local forest managers grow their businesses, create jobs and operate sustainably.

“The profile of the AFS brand is growing in Australia and internationally, we feel this partnership will help raise that profile even more,” Mr Dorries said.

“Promoting Australian certified wood is not only important to local forest managers, it is increasingly more important these days for Aussie consumers and retailers who are becoming more sensitive when selecting wood products and related services. They’re now more focused on the environment and social consequences of their purchasing decisions.”

Companies who process, remanufacturer and trade in wood and paper products can encourage sustainable forest management by purchasing and promoting their use of wood from certified forests.

Chief Executive of AMCL, Ian Harrison, has welcomed AFS and believes the organisation will benefit from the marketing power of the Australian Made, Australian Grown logo.

“We look forward to working with AFS in promoting the Australian Made logo as a useful business tool that creates that point of difference when encouraging Australian manufacturers to choose locally sourced and certified wood and paper products,” Mr Harrison said.