Australian Made Campaign Partner, Oz-Town, is hosting an Australian Pavilion at the China International Import Expo (CIIE) in Shanghai in November 2020.
Branded with the iconic Australian Made logo, the Oz-Town Australian Pavilion aims to provide an effective platform for Aussie exporters to showcase their genuine Australian products and connect with buyers, retailers and distributors.
In 2020, with the support of the Australian Made Campaign (AMCL), Oz-Town plans to establish an Australian Pavilion with a 300m2 space in the Food and Agriculture exhibition area, a 100m2 space in the Lifestyle area and a 100m2 stand in the Health and Medical section—a considerable increase on its CIIE commitment in 2019.
Oz-Town will again arrange for several China-based business partners to attend the Australian Pavilion, while also hosting several 'business matching' events to connect exhibitors with buyers and retailers. In 2019, more than eighty China-based businesses (buyers/retailers) visited the Oz-Town Australian Pavilion. Oz-Town also arranged several 'business matching' events, resulting in US$100m worth of sales contracts.
Importantly, AMCL has made a financial commitment to this initiative to help lower the cost for Australian Made logo users to participate. This opportunity is suitable for exporters of Australian products looking to break into, or grow their market share in China.
Hosted by the Ministry of Commerce for the People's Republic of China and the Shanghai Municipal People's Government, CIIE is an annual Chinese trade fair and the world's first import-themed national-level expo. CIIE 2020 will be held from 5-10 November in Shanghai China.
Applications have now closed for 2020