Check out the Health and Nutritional Supplements Export Guide

In order to assist licensees to explore expanding their opportunities within Asia, Australian Made Campaign has developed a new Health and Nutritional Supplements Asia Market Opportunity Guide.

The guide has been designed to provide businesses with a deeper understanding of select export markets and their corresponding consumers. Moreover, the guide can be utilised to gain insight into key distribution channels and build knowledge of the regulatory requirements. It covers all markets where the Australian Made trademark is registered within Asia, including China, Hong Kong, India, Malaysia, Singapore, South Korea, and Taiwan.

Australian Made licensees are strongly placed to expand into Asian markets, especially as consumers become more familiar with Australian brands. However, to do so successfully, it is important that businesses identify relevant markets and understand how to export to them. Utilising the guide and leveraging the power of the green and gold kangaroo logo will help Australian exporters take full advantage of the strength of Brand Australia overseas.

Access to the Health and Nutritional Supplements Asia Market Opportunity Guide is now available through your AMCL licensee profile: Home > My Account > Licensee Resources > Export Guides.