Shoppers are looking for Aussie Made products online

Visitation to the Australian Made website hit a new record last month, with over 255,000 sessions recorded. Page views were up also up 162% from February, with more and more shoppers looking for authentic Australian made products online.

Australian Made social platforms are also trending, with a 297% increase in April Facebook engagements since February, and a 73% increase across Instagram.

The influx of traffic and social engagements is great news for Australian Made licensees, and makes the website a valuable asset for businesses looking to showcase their Australian credentials.

When you become an Australian Made licensee, your products and company details are automatically listed on the Australian Made website via your company profile pages.

The Australian Made website is Australia’s biggest online directory of genuine Aussie products. You can make sure you are getting the most out of your online listing by adding content to your pages and keeping your product information up to date.

You can find ‘How to guides’ to help you do this below.

There are also several opportunities to promote your products online via paid placements on the Australian Made website. These are available exclusively to licensees at rates significantly lower than comparable advertising opportunities.

To find out how you can promote your products online, get in touch with Jackie Fuller, Australian Made’s Digital Account Manager, on jackie.fuller@australianmade.com.au.